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Home Care Media Specialist

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Description • iMedia Data collection and consolidation – loading of media buying brief to Media Tools in line with the media WOCs, Process & MR support • Prepare media material and share with buying agency to ensure campaigns kick off on time. • Execute media tracking and measurement, data collection and support other analysis and content review. • Communication with brand manager and focus on Home Care business • Maintain executional excellence and stewardship.
Qualifications: • Bachelor's degree or above with English as daily communication language (written and speaking English). • 3-6 years of holistic media planning function working experience. 4A agencies or in-house role is helpful. • Shown media planning & execution fundamental with knowledge on reach base media planning logic. Able to translate media strategy into execution as well as post review. • Understand up-to-date media platform trend and development in China market, with sense on innovation idea and executions. • Strong data analytic capability supervise campaign performance via tracking data including ad tracking & conversion data. Define opportunities & barriers for media driven business delivery. • Has experience of performance media planning & execution, including search marketing, imedia etc. Ability of translating business meaningful metric into media performance important metric, conduct executional strategy including TA, creative & landing mechanism optimization. • Communication skills to coordinate cross function team to deliver result. • Able to learn, open to grow, eager to success, work as a team.
Job locations:
Guangzhou, Guangdong, Chinese Mainland - Greater China
Job Type: Full Time Job categories: Req No: CN48QC
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